eyelashes

The Top Shelf

Cynthia Cervantes Gumbs, Creative Director

The Mexico City-based creative director on switching careers and rebuilding her skincare routine during pregnancy. Read more >

The Makeup

Euphoria Makeup For A Post-Pandemic World

Catching up with MUA Donni Davy to talk Season 2's looksRead more >

The Experience

Longer Lashes, Stat

An unexpected reason your lashes aren't growing (and how to fix it) Read more >

ITG Top 25

Top 25 2021: Cheap Thrills

Our favorite products of the year...all under 35 bucksRead more >

#ITGTopShelfie

The Witch Whose Stiletto Manicures Take 8 Hours

Unlike the ladies of Hocus Pocus, Bri's secret skincare ingredient is not childrenRead more >

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The Drag Queen Who's Mastered The Dimensional Nude Lip

It takes a few extra products, but will never leave you looking washed outRead more >

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The Biotech Scientist With Extra Haircare In Her Suitcase

When you're trained as a cosmetic formulator, you know a good product when you see itRead more >

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The Comedian Whose Eyebrows Are Acquaintances At Best

On her favorite French pharmacy spot treatment and the quest for "Swedish baby" blondeRead more >

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The Model With An Eczema-Friendly K-Beauty Routine

Gina's best tips come from on-set makeup artists and her beauty YouTube-obsessed mom Read more >

Misc.

Lashes Are Wasted On The Oblivious

You don't know what you've got until you've spent 30 minutes trying to put falsies onRead more >

The Top Shelf

Leanne Ford, Interior Designer

"I like to look like how I design, which is undone but interesting, and warm but cool."Read more >

ITG ♥s

All The Coolest Beauty Stuff Is At Teso Life

The two-floor drugstore on 32nd street is a Japanese beauty goldmine Read more >

#ITGTopShelfie

The Adaptogen Aficionado Who Applies Products In Threes

All the brow tints, lip glosses, mascaras, and fragrances best layeredRead more >

The Top Shelf

Jenna Lyons, Founder, Loveseen

The former J. Crew Creative Director on her new beauty venture and the $9 highlighter that looks good on everyoneRead more >

The Top Shelf

Jia Tolentino, Writer, The New Yorker

She got the phrase "real men eat ass" into The New Yorker... and now ITG, too!Read more >