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As Told To ITG

As Told To ITG
As Told To ITG

Notes From A Cult Fragrance Architect

The creator of Glossier’s perfume line on how he got his start, his personal fragrance preferences, and the inspiration behind Glossier You Doux and RêveRead more >

As Told To ITG
As Told To ITG

The Nose Behind 'You'

Perfumers Dora Baghriche and Frank Voelkl created hundreds of versions of Glossier's You eau de parfum. How they nailed the final scent.Read more >

As Told To ITG
As Told To ITG

Khloé Kardashian's Cat Eye

90-percent lashes, 10-percent linerRead more >

As Told To ITG
As Told To ITG

Dating The Skincare Addict

"[Before our relationship] I knew nothing about skincare. The only product I owned was a face cream from Aēsop. I didn’t even know cleansers existed."Read more >

As Told To ITG
As Told To ITG

How Do You Foundation?

From Sir John to Jenn CollinsRead more >

As Told To ITG
As Told To ITG

The Japanese Makeup Brushes Behind Quinta Brunson’s Met Gala Look

Matte eye essentialsRead more >

The Top Shelf
The Top Shelf

Liana Satenstein, Editor, Vogue

On drugstore beauty, running and slapping her face. Read more >

The Top Shelf
The Top Shelf

Hope Smith, Founder, Mutha

On making body butter in her kitchen, moisturizing and motherhood. Read more >

The Top Shelf
The Top Shelf

Hannah Traore, Founder & Director, Hannah Traore Gallery

On clean beauty, growing up biracial, and opening her own Gallery. Read more >

The Top Shelf
The Top Shelf

Rachel Tashjian, Fashion News Director, Harper's Bazaar

On fragrance, memories and Tom Ford. Read more >

The Top Shelf
The Top Shelf

Cynthia Cervantes Gumbs, Creative Director

The Mexico City-based creative director on switching careers and rebuilding her skincare routine during pregnancy. Read more >

The Top Shelf
The Top Shelf

Katie Lowes, Actress

The Inventing Anna actress on postpartum self-care. Read more >

#ITGTopShelfie
#ITGTopShelfie

The Artist Taking Modern Dance Classes To Meet New People

Ciarra Walters on masking three times a week and why Glossier is her ideal makeup brand. Read more >

As Told To ITG
As Told To ITG

Rosie Huntington-Whiteley Is A Makeup Sponge

Literally, she's a model and Rose Inc's founder—figuratively, she's soaked up 20 years worth of industry veteran beauty tipsRead more >

As Told To ITG
As Told To ITG

Getting Naomi Osaka Ready For The Met Gala

Behind the scenes with the tennis champ and 2021 co-chair's makeup artistRead more >

As Told To ITG
As Told To ITG

Crown Affair's Founder On (Finally!) Getting Hitched

After postponing her wedding a full year, Dianna Cohen had to totally scrap her original wedding beauty planRead more >

As Told To ITG
As Told To ITG

No Products, No Problem

How a water-only beauty routine actually worksRead more >

As Told To ITG
As Told To ITG

When Fari Met Sidrah: An ITG Meet-Cute

Who knew chatting about P50 and Santal 33 would turn into a 7-year internet friendship?Read more >

As Told To ITG
As Told To ITG

Finding Beauty: Four Asian American Stories

Meet the founders behind Kung Acupuncture, Besfren Beauty, Akiko Nails, and The Mona CutRead more >

As Told To ITG
As Told To ITG

Throw Out Your New Year's Resolutions

This year, try setting intentions instead—yoga instructor and 3rd Ritual founder Jenn Tardif explains howRead more >

As Told To ITG
As Told To ITG

Glossier's Body Heroes On The Last Thing They Learned To Love About Themselves

Alexa, play "What Makes You Different" by the Backstreet BoysRead more >

As Told To ITG
As Told To ITG

The Cult Favorite Oil Inspired By ITG

Melissa Medvedich on how a 2014 #ITGTopShelfie sparked the idea for her brand, SupernalRead more >

As Told To ITG
As Told To ITG

Facialist Sofie Pavitt's 5 Tips For A Better At-Home Skincare Routine

First, get rid of most of your productsRead more >

As Told To ITG
As Told To ITG

Makeup Artist Mimi Quiquine's Protest Journal

What it's like to march with Black Lives Matter in NYCRead more >

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