Makeup

The Technique

What You Taught Us About Eyeliner

Straight from the comment section, coming back at you—but with a tad more organization and orderRead more >

X ITG

The Foundation Technique For Better Photos

Because being photogenic does not require a course in modeling school—just a few strategic makeup tipsRead more >

Just In

Make Up For Ever Step 1 Skin Equalizer Primers

Why deal with universal primers when there's a Choose Your Own Adventure version to play around with?Read more >

The Extras

Navigating A Japanese Drugstore

Back from Tokyo, Alyssa Reeder reports on Japan's drugstore beauty staplesRead more >

Color Coding

A Bronzer For Every Skin Tone

Ten shades; five girls; three easy application techniques—all in one placeRead more >

The Extras

Green Lipstick Is A Neutral, & Other Lessons From NYX Cosmetics

The brand launches more than 200 new shades a year, hosts their own award show for makeup die-hards, and lets fans drive their product development process—here's how NYX became the go-to drugstore alternativeRead more >

The Look

The Look: Kelly In Becca

Looking flushed and slightly sun-kissed is a good thingRead more >

The Technique

Wet-To-Dry Eyeshadow: A Guide

Who doesn't love a good two-for-one product?Read more >

The Review

A Suitable Dupe For Madina Milano Chic & Shine

Every makeup artist's favorite highlighter (still only available in Italy) finally found its American heir apparent—and it's a Walmart exclusiveRead more >

The Selfie

The Easy, One-Color Eye Look

Stacey goes low-tech this week with bold, bright cream eye color and no brushes for a surprisingly soft eye looks to try this weekendRead more >

The Look

The Look: Maria In Dior

Pink lipstick for spring, how novel...fortunately, Maria Borges is here to inspire you with it anywayRead more >

The Selfie

The Crying Lip

Get the perfect flushed lips—no tears necessaryRead more >

The Review

Next Big Thing: Cushion Compacts

An expert-backed guide to the next big thing in foundationRead more >

As Told To ITG

What To Know When Mixing Mascaras

Or, "Which drugstore and which prestige mascara brands pair up to make the ultimate lash"Read more >

Color Coding

Reassessing The Lip Stain Landscape

Whittling down the options into two clear categories so you can get in, get out, and get stainedRead more >

The Look

The Look: Shaughnessy By Mario Dedivanovic

Kim Kardashian's contour man, Mario, does a night look like no other, featuring the new Anastasia palette, a heavily blended bronze eye, and drugstore mascaraRead more >

Color Coding

Color Me Coachella

You're going to need something colorful and something graphic—sequins and glitter encouraged, but not requiredRead more >

The Selfie

Twiggy Lashes Gone Modern

A tutorial ripe for your weekend pickings, courtesy of ITG's resident makeup geniusRead more >

Color Coding

The Most Wearable Orange Lipstick

Eleven of the best orange lip offerings from Maybelline, Nars, MAC, and moreRead more >

As Told To ITG

Makeup & Male-To-Female Transition: A Look At How Beauty And Gender Coincide

"Beauty can be a big deal for all girls, but beauty for a trans girl could be life-or-death. There's moments when you could be placed in danger for not passing as a woman convincingly enough."Read more >

The Look

The Look: Samantha by Katey Denno

Reducing our collective toxic load in the most beautiful way we could think ofRead more >

The Review

Color Changing Lipsticks: Better Than Mood Rings

Finally, an explanation as to why everyone is so crazy about Dior Lip GlowRead more >

Misc.

Look Like A Silent Film Star

A brief history of how Max Factor single-handedly changed the worldRead more >

The Backstage

Backstage At New York Fashion Week F/W 2015

Next season's hair, makeup, and nails—so you can start planning aheadRead more >

Top Shelf After Dark

Caroline Issa, Editor & Designer

On the bars with the best lighting, her new clothing line, and calling it a night after dessertRead more >

brow-month

Lancôme's Felt Tips For Your Eyebrows

For Instagram-worthy eyebrows (and normal eyebrows, too)Read more >

The Backstage

Jeremy Scott Fall/Winter 2015

A colorful explosion of nursery rhyme inspiration, cartoon eye paint, and DIY wig haircuts this season at Jeremy Scott. Read about the development of the hair and makeup looks from pre-show tests to backstage at Milk Studios, exclusively on ITG.Read more >

Word of Mouth

A Note On Parabens

The important things to know when the next product review you read claims something is paraben-freeRead more >

Video

How To Get Rid Of Dark Circles Under Your Eyes

Another worthwhile video tutorial endeavor with makeup artist Vincent OquendoRead more >

The Backstage

Rodarte Fall/Winter 2015

Following up last season's eyebrow rings with a more subtle—but no less effective—line of crystals along the lower lashline, here's Rodarte's beauty look from hair and makeup tests to backstage at the show, exclusively on ITGRead more >

The Backstage

Hood By Air Fall/Winter 2015

The quickest way to airbrushed skin is to pull a nylon stocking over your face, and other lessons learned at the Hood By Air hair and makeup tests—exclusively on ITGRead more >

The One Thing

Kiko Milano's Long Lasting Eyeshadow Stick

Italy's answer to MAC is making its way into the US—and it's good, really goodRead more >