Into The Gloss

#ITGTopShelfie

The Stylist With A Solution To Midday Makeup Melt

And a lipstick shade so good, he was complimented on it by RihannaRead more >

The Top Shelf

Jenna Lyons, Founder, Loveseen

The former J. Crew Creative Director on her new beauty venture and the $9 highlighter that looks good on everyoneRead more >

#ITGTopShelfie

The Aesthetician Who Juices Her Beauty Products

Lemon deodorant, beet lip stain, and all the other products that keep Samantha glowingRead more >

The Top Shelf

Allison McNamara & Cassondra Kaeding

With a celebrity colorist for a fiancée, stay-at-home hair color isn't a big dealRead more >

#ITGTopShelfie

The Comedy Writer Using Her Looks As A Backup Plan

How she finds time for cleansing in the middle of a busy day being unemployedRead more >

The Backstage

Some More Eye Looks To Wear Above Your Mask

Because it looks like you're going to be wearing them for... a whileRead more >

Color Coding

The Big Redhead Roundup

In honor of Boy Brow's newest shade, Auburn!Read more >

#ITGTopShelfie

The Biotech Scientist With A Multi-Step Foot Care Routine

You've heard of face masking, you've heard of body masking, but have you heard of... foot masking?Read more >

#ITGTopShelfie

The Celebrity Stylist Who Uses Ice Cubes As Cleanser

She's resposible for Katie Holmes' current fashion renaissanceRead more >

#ITGTopShelfie

The Meme Maestro Using Her Talents For Justice

Patia Borja on embracing her thin brows and the lip balm she would make an inaliable rightRead more >

Guide

A Minty Solution To Mask Breath

The artist formerly known as "Your Regular Breath"Read more >

As Told To ITG

The Cult Favorite Oil Inspired By ITG

Melissa Medvedich on how a 2014 #ITGTopShelfie sparked the idea for her brand, SupernalRead more >

Misc.

Movies For Beauty Lovers

For the next time you wonder, "What should I watch now?"Read more >

#ITGTopShelfie

The ER Doctor Whose Morning Routine Starts At Midnight

Thanks to regular COVID night shifts, Ana Paulina takes off her makeup in the morning and wears her night serum to workRead more >

#ITGTopShelfie

The Kissing Booth Actor On The Mend From Heat Damage

Maisie Richardson-Sellers on how much easier it is caring for her natural curls than fighting themRead more >

#ITGTopShelfie

The Beauty Brand Founder Who's Made Peace With Hyperpigmentation

"I don't worry too much about what others tell me I should be bothered by. When I feel good, I look like my best self."Read more >