Cleanser

#ITGTopShelfie

The Startup CEO Who Wants You To Talk About Hormones At Brunch

On nostalgic eyeshadow palettes and the AI tool that helped her build a skincare routineRead more >

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The Cook-Slash-Writer Who Bathes In Tea

On beauty shopping in the kitchen and why the best vitamin C serum comes from a Japanese drugstoreRead more >

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The Boutique Owner With A Routine For Every Occasion

Four different skincare protocols to try, depending on how tired you are Read more >

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The Organizer Who Thinks Activism Should Be Part Of Your Self-Care Routine

With advice on winged liner and how to approach political conversations so they don't turn into argumentsRead more >

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The ER Doctor Whose Morning Routine Starts At Midnight

Thanks to regular COVID night shifts, Ana Paulina takes off her makeup in the morning and wears her night serum to workRead more >

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The Kissing Booth Actor On The Mend From Heat Damage

Maisie Richardson-Sellers on how much easier it is caring for her natural curls than fighting themRead more >

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The Instagram Makeup Artist Who Says Beauty Is Always Political

"I always heard makeup artists talking about ‘good daytime looks’ or ‘smoky eyes for a night out,’ and I was put off by that. Like, what is this day-to-night business and where does a rainbow glitter eye fall into that?"Read more >

Monthly Favorites

Our Favorite Products: May 2020 Edition

Little upgrades make taking care of ourselves feel special (and totally doable at home)Read more >

Monthly Favorites

Our Favorite Products: April 2020 Edition

Lots of nourishing, healing products that don't break the bankRead more >

ITG ♥s

Our Favorite Products: February 2020 Edition

The easy, multitasking products ITG's editors used all through FebruaryRead more >

The Extras

How To Be A Person Who Has Their Life Together

Trade in your lofty plans for good habits you'll actually stick toRead more >

Top 5

Ashley's Top 5 Products Of The Year

Pared down in quantity, punched up in qualityRead more >