Makeup

ITG ♥s

Not Even Twin Births Could Budge This Cat Eye

Smudge proof eyeliner claims get put to the ultimate test: laborRead more >

ITG Top 25

Top 25 2020: The Next Generation

The game's the same, but the players are all newRead more >

Makeup Ideas

Happy New Year's Eve To Everyone With Hooded Eyelids

Makeup artist (and hooded eye queen) Katie Jane Hughes answers your rapid fire eye makeup questions just in time for the glitteriest night of the yearRead more >

#ITGTopShelfie

The Dancer Who Thinks False Lashes And Winged Liner Are Child's Play

Maddie Ziegler on mastering full glam in kindergarten and what it's like being the new face of Kate Spade Eau de ParfumRead more >

Makeup Ideas

How To Look As Hot As Martha Stewart

6 celebrity makeup artists share their best tips for dewy mature skinRead more >

Makeup Ideas

And The Best Blue Eyeshadow Is...

We won't make you wait five days for an answerRead more >

The Beauty Politic

The Beauty Of The WNBA

Eight players on the routines that keep them feeling good, on and off the courtRead more >

Makeup Ideas

And The Perfect Red Lipstick For You Is...

Not dependent on your hair or skin tone. At least not on Ratched.Read more >

ITG ♥s

Glow Up Is The Reality Show You Didn't Know You Needed

It's like Project Runway for makeup lovers—and now there's a second seasonRead more >

Color Coding

The Big Redhead Roundup

In honor of Boy Brow's newest shade, Auburn!Read more >

Beauty Legacy

On Wearing Makeup Just For Yourself

One author details the makeup routine she kept up during a blackout, in a pandemicRead more >

#ITGTopShelfie

The Instagram Makeup Artist Who Says Beauty Is Always Political

"I always heard makeup artists talking about ‘good daytime looks’ or ‘smoky eyes for a night out,’ and I was put off by that. Like, what is this day-to-night business and where does a rainbow glitter eye fall into that?"Read more >

ITG ♥s

'90s TV Beauty Is Still So Good

We'll take all the nostalgia we can getRead more >

Guide

Reader Favorites: Black-Owned Beauty Brands

Almost 70 more places to shop, all culled from readers' recommendationsRead more >

ITG ♥s

The Best Holy Grails Are The Ones You Share

Signed, sealed, and delivered straight to an LGBTQIA+ center near youRead more >

Guide

It's Time To Shop With Your Values

So buy from these Black-owned beauty brandsRead more >