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As Told To ITG

Crown Affair's Founder On (Finally!) Getting Hitched

After postponing her wedding a full year, Dianna Cohen had to totally scrap her original wedding beauty planRead more >

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No Products, No Problem

How a water-only beauty routine actually worksRead more >

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When Fari Met Sidrah: An ITG Meet-Cute

Who knew chatting about P50 and Santal 33 would turn into a 7-year internet friendship?Read more >

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Finding Beauty: Four Asian American Stories

Meet the founders behind Kung Acupuncture, Besfren Beauty, Akiko Nails, and The Mona CutRead more >

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Throw Out Your New Year's Resolutions

This year, try setting intentions instead—yoga instructor and 3rd Ritual founder Jenn Tardif explains howRead more >

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Glossier's Body Heroes On The Last Thing They Learned To Love About Themselves

Alexa, play "What Makes You Different" by the Backstreet BoysRead more >

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The Cult Favorite Oil Inspired By ITG

Melissa Medvedich on how a 2014 #ITGTopShelfie sparked the idea for her brand, SupernalRead more >

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Facialist Sofie Pavitt's 5 Tips For A Better At-Home Skincare Routine

First, get rid of most of your productsRead more >

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Makeup Artist Mimi Quiquine's Protest Journal

What it's like to march with Black Lives Matter in NYCRead more >

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Denise Richards Wants To Raise Some Eyebrows

On forgoing Botox, Housewives makeup, and the crystals that salvage blond hairRead more >

#ITGTopShelfie

The Photographer Who Stays Busy To Feel Relaxed

And why the artist behind Cardi B's most iconic moments says celebrity makeup isn't for herRead more >

#ITGTopShelfie

The Glossier Planner Obsessed With Lip Balm And Her Next Meal

With a standing dinner date idea you're going to want to save for laterRead more >

#ITGTopShelfie

The Comedian Whose Day Job Is Manning Glossier HQ's Front Desk

With the best bronzer for fair skin and a sunscreen that fights breakouts as it protects Read more >

#ITGTopShelfie

The Glossier Designer With A Concealer Trick For Natural Coverage

One of Glossier's own!Read more >

The Top Shelf

Harling Ross, Brand Director, Man Repeller

Rosacea? Curly hair? Harling has all the answers.Read more >

#ITGTopShelfie

The Restaurateur Who Took A Clothing Iron To Her Curls

No curls were harmed in the making of this #ITGTopShelfieRead more >

The Top Shelf

Beth Bugdaycay, Designer + Co-founder, Foundrae

The it-jewelry designer who's a case study on leaning into your personal styleRead more >

The Top Shelf

Sierra Tishgart, Co-Founder + Co-CEO, Great Jones

"I’ve been saying that I have 'startup face,' which is just a deep level of exhaustion. I will fall asleep everywhere now—friends' parties, inopportune places in my own home..."Read more >

The Face