We think there's a thing called 'product love,' and it's not “oh, yeah I love this product I've been using for two years.” It's falling in love with a product, and it happens to all of us. Some of us may remember our first time; for others, it was forgettable. But there's really nothing quite like that adrenaline-fueled, wide-eyed sensation—perhaps accompanied by a squeal of joy, a child-like wonder—when you try something new (a lipstick, a mascara, a bronzer) and are all about it. Discovery. Case in point? Kel Markey, the hot-to-trot Florida-born model who had a moment at the Gloffice recently. Here's the scene:

'These are cool.” she semi-whispers, grazing her fingers across some pencils in a pile on the table. “These are new? Chubby sticks...hmm. That green is really pretty.”

Okay, let's try it! Emily spends 1.5 minutes smudging it all around her eyes.

'Is my eyelid still super dry? That’s so weird. Just because it’s been cold, I guess.”

Done. Kel looks up in the mirror.

'Oh, wow. Yeah, it looks like nothing...”

She untucks her hair from behind her ears, gives it a shake, and sits up a little straighter.

'I feel like, beautiful.”

Her head goes side to side in examination.

'I kind of like it...”

Ooh, there it is! The widening of the eyes. The smile.

'Oooh, fierce! I really like it. I’m usually such a non-eye shadow person. ”

We love playing matchmaker.

Kel Markey, wearing Clinique Chubby Stick Shadow Tint For Eyes in Mighty Moss , photographed by Emily Weiss in New York on February 6th, 2013.