Grace Abbott, Digital & Social Strategist, B/C

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The #ITGTopShelfie series puts the focus on the lives and beauty routines of Into The Gloss's lovely, accomplished, and loyal community of readers. Show us your own Top Shelfie on Instagram—tag us @intothegloss, and include the hashtag #ITGTopShelfie.

'My name is Grace Abbott [@agraceabbott] and I live in St. Louis, Missouri—although I'm from the East Coast, so this is still hard to wrap my head around. I work as a Digital and Social Strategist at a design and consulting firm called B/C. We have a small, stealthy team—all women!—who help businesses grow by working design-thinking into their business models, like websites, branding, and strategy. One day I'm researching about gift-giving trends, and another I'm learning about sustainable aquaculture. It's always something new.

I got into design because growing up, I was obsessed with beautiful things, but I wasn't sure how that would turn into a career. Luckily the internet took over the world, so I went to college for graphic design. Before that I was a competition dancer. At an early age I was really good at putting stage makeup on, including glueing rhinestones on the inner and outer corners of my eyes. Bless. I also liked to play mixologist with all of my mom's expensive creams...my interest in beauty has been a lifelong thing.

My philosophy is pretty simple in that I try to moisturize as much as possible, and for makeup, I go pretty natural. I like to use the Hourglass Veil Mineral Primer and then I apply concealer to the places that need it with my Beautyblender. I haven’t found the perfect concealer yet, but I am back and forth between the Jouer Age-Repairing Concealer in Porcelain and the Laneige Cushion Concealer in Bright Cover—I love Korean beauty products because they're usually water-based and go on a little more natural-looking. For bronzer I like the Stila Stay All Day Bronzer in Medium. I’ve come to terms with being a pale person, so bronzer is a good thing to embrace. I like to use a creme blush, and the Jouer Poppy Tint is my favorite right now, and I like the Make Up For Ever Cream Blushes too. I fill in my brows with the Anastasia Perfect Brow Pencil, which I’ve had for years. For eyes, I curl my eyelashes with the Shu Uemura Eyelash Curler and apply a healthy amount of the Dior Addict It-Lash Mascara in It Black. I've tried a lot of mascaras and this one is definitely the MVP. If I’m going out and feeling really crazy, sometimes I’ll use the Urban Decay Naked Basics Palette and give myself a subtle smoky eye.

I'm always experimenting with new skincare products, especially face washes. My skin is pretty dry but I like to wash my face twice a day, so Glossier's Milky Jelly Cleanser came out right in time. I use it with the Foreo Luna Mini, which vibrates, and it makes my face feel extra clean without over-exfoliating. After that, I smother my face with Embryolisse Lait-Crème Concentré, which soaks in pretty fast and leaves me smooth and not oily. It’s also a great lip balm, and works better than anything I’ve found for chapped lips. If I ever need a more intense moisturizer, I like to sleep with the Glossier Moisturizing Moon Mask on, and I wash it off in the morning.

When I want to exfoliate, I like the Tula Exfoliating Treatment Mask—it has probiotics in it and only has to be left on for about five minutes, so it’s great for the days when you don’t have time to commit to masking. I do it about once a week. Plus Korean sheet masks from The Face Shop and Leaders... the Illuminating one is the best. Now, I want to get into more serums. I’m dying to try the Drunk Elephant TLC Night Serum. The Tata Harper Resurfacing Mask is on my list as well—I’ve heard great things.

In my hair, I love the Acure Moroccan Argan Oil and Argan Stem Cell Shampoo and Conditioner. I read about them on ITG, and they're so moisturizing and make my hair air dry really nicely. Plus, they're cheap at Target. For days when I'm feeling fancier, I use the Sachajuan Normal Hair Shampoo and Conditioner...they smell really nice and remind me of someone very close to me.

To unwind, I'll take a bath. I’m all about epsom salts and I like putting in a drop of tea tree oil, too, because epsom salts are good for pretty much everything, and I've found the oil helps prevent ingrown hairs, which I struggle with. I like to light candles in the bath and my favorite right now is the Imogene + Willie Apothia Candle that I bought in Nashville—my new favorite city. It’s the prettiest candle I’ve ever seen and smells like...actually, not sure how to explain it, but the smell is indescribably good and is worth the splurge. As far as my beauty routines, that's about it. I feel that people are usually pretty beautiful just the way they are—everything else should just highlight that.”

—as told to ITG

More reader advice: Chiara Mottironi believes in letting your skin breathe, Renee Ogaki goes all in on brow products, and Cici Hernandez discovers the perfect shade of red lipstick in the #ITGTopShelfie.