lip gloss

The Makeup

We Can't Get Enough Toasted Brown Makeup

Every way to wear the neutral (but not boring) shade this fallRead more >

#ITGTopShelfie

The Drag Queen Who's Mastered The Dimensional Nude Lip

It takes a few extra products, but will never leave you looking washed outRead more >

Beauty Coordinates

X Marks Your Perfect Lipstick Formula

An easy-to-follow map towards a lip product with everything you're looking forRead more >

Just In

This New Makeup Launch Feels As Good As Gossip

I can't wait to tell you about it, and now I don't have toRead more >

#ITGTopShelfie

The Adaptogen Aficionado Who Applies Products In Threes

All the brow tints, lip glosses, mascaras, and fragrances best layeredRead more >

ITG Top 25

Top 25 2020: The Next Generation

The game's the same, but the players are all newRead more >

#ITGTopShelfie

The Meme Maestro Using Her Talents For Justice

Patia Borja on embracing her thin brows and the lip balm she would make an inaliable rightRead more >

Guide

The Full Lip Routine

Your lip balm won't do it allRead more >

ITG ♥s

A Love Letter To Kosas

The line that actually (finally!) sold me on everyday makeupRead more >

Word of Mouth

The Power of the VSCO Girl Dollar

How Gen-Zers are moving the beauty market thanks to their self-love and climate change concernsRead more >

The Face

Ravyn Lenae, Musician

When she's not performing, Ravyn's routine is refreshingly simpleRead more >

Makeup Ideas

The Juiciest Makeup In Season

Eight summer looks with inspiration from the produce aisleRead more >

The Extras

The Five Levels Of Lip Balm

One final thought before we stop talking about this about for a week or twoRead more >