'I like natural makeup—not too much. Right now I'm only wearing a BB cream. I really like the cheap one from Maybelline. It's so good. With so many of them you can see that you have something on, but this one just melts in. And it doesn't have petroleum, I try to check for that. Nails I just keep blank because I'm always having to take polish on and off for shoots, but I use Essie cuticle oil at night. I've only colored my hair once— orange orange when I was 15. It grew out, thank God. But I prefer only a little bit of color. You know, like a lip.”

Or maybe a lid? A quick tracing of Stila's colorful Stay All Day Liner on a clean (or bb'ed—like in the case of the German-born Calvin Klein exclusive) face makes for a 'Hey, that's neat.” way to do makeup without the multi-step trials and tribulations of wearing an in-your-face lip color (though sometimes worth it) or a perfectly worn-in smudge (again, can be worth it). Alisa's wearing Turquoise, but consider Amber to contrast green eyes, Periwinkle for brown, and Paradise Pink because why not? If a red lip is the icing on the cake, a swipe of one of the felt-tipped liquid liners is the insouciant shake of sprinkles on the cupcake: they're foolproof.

Alisa Ahmann (The Society) photographed by Tom Newton.