Diane Kendal (MAC): The look today is a bit 90’s, and it’s all about the smokey, greasy eye. In the 90’s that’s when it really started that people didn’t wear any foundation; moisturized skin and a greasy eye was a real look then. So we’re doing really raw skin, and we’re rimming the eye with black pencil, which we’re taking off with moisturizer, blending with a brush, and then reapplying, so you get that kind of really nice worn-in feel. No mascara. Basically that’s it—just brushing the eyebrows, and keeping everything groomed. It’s definitely how Alexander likes to see his girls—kind of quite raw, very urban, modern, and little bit rock and roll too.

Guido (Redken): Alex is very true to himself—there’s a true “Alexander Wang” aesthetic: a very cool, downtown kind of girl, so the hair is always in that kind of world. And this season we’ve gone for this wet looking sort of hair that actually isn’t wet; I’m using Redken Full Frame Mousse to achieve the look. And some girls have in hair extensions because when you make the hair look wet, it can look quite thin, and I don’t want that. What I’m doing is letting the product dry, and then for girls who have stick-straight hair, I’m using my Sultra curling irons to create a slight bit of movement in the hair. And then at the end, I will be adding a bit more shine with Redken’s new argan oil, which is great because you can use it all different ways. So it’s an easy look, and a look that a girl can achieve really easily, with the help of just a few styling tools and products. And how chic is that, to be wearing these clothes and just have wet hair…it’s the ultimate kind of coolness for any woman. The more effortless we make the hair look, the more kind of cool, I suppose, we’re being.

Jin Soon Choi (Sally Hansen): Sally Hansen and Alex worked together on a nail collaboration—they come out in April. There’s three shades: Parchment, Petrol, and Oxblood, and they were completely inspired by him. He gave them his fabric swatches from the collection. Today we used Parchment, and only one coat, no base or top coat, because he doesn’t want to have a really high gloss. I think it’s going to be cool to mix dark colors with bright colors for spring: hands bright, toes dark…I think it will be very very cool.