eye shadow

As Told To ITG

The Perfectly Packed Makeup Bag

As curated by celebrity makeup artist Jillian DempseyRead more >

The Face

Justine Skye, Musician

Lip gloss, highlighter, and more glossRead more >

Top Shelf After Dark

Tatiana Hambro, Fashion Writer, Moda Operandi

"I don’t think it’s the most elegant thing in the world to have a bright purple manicure, but it makes me so happy and I love the process of doing it."Read more >

The Makeup

4 Mismatched Eyeshadow Looks To Try

The eyes have it—two different things, that isRead more >

Top Shelf After Dark

Kelly Mittendorf, Influencer Marketing, Glossier

It's all about the smoky eye—no really, there's a really great tutorial in hereRead more >

Video

How To Become An Eye Makeup Expert, Without The Skill

Ladies and gentlewomen: Wendy Rowe's Eye Makeup Master Class Read more >

Top Shelf After Dark

Sophia Amoruso

On hangover-free alcohol, eyeshadow quads, and the fragrance so good that people chase her down for it Read more >

Top Shelf After Dark

Claire Distenfeld, Owner, Fivestory

A successful night out for the New Yorker involves a Jennifer Lopez beauty look, a ball gown, and a dive barRead more >

The Face

Rachel Crane, Digital Correspondent, CNN

The reporter's on-the-road essentials include a well-loved and shattered multi-purpose palette, face masks, and a curling wand for when salt spray isn't enoughRead more >

The Top Shelf

Brooke Wall, Founder, The Wall Group

"When I first started representing artists, the first question was always what shows have they done. Then it transitioned into what celebrities have they worked with, and now, it’s about how many followers they have...That’s a lot of different ingredients, like a recipe for a great meal. You need to have a lot of elements to make it outstanding."Read more >

Color Coding

The Best Makeup For Blue Eyes

Alice Lane strikes again with four looks that could work for everyone, but especially the light-eyed setRead more >

The Look

The Look: Harper In Make Up For Ever

Never underestimate the power of blue eye shadowRead more >

Color Coding

Smoky Eye Quads, Decoded

"There are more than four billion smoky eye tutorials on the Internet, none of which are right."Read more >

The Review

Eye Shadow Like Ink

Test-driving one of Kat Von D's shadow palettes to see what all the hype is aboutRead more >

Video

Bobbi Brown's 'How-To: Classic Eye Makeup'

The less-is-more beauty guru brings her wisdom to YouTubeRead more >