Plum Blush, For When You're Over Pink

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Two things. First, an amendment to a previous article pulished by Into The Gloss: Earlier this season, Emily Ferber penned a heartfelt letter to bronzing powder that declared, triumphantly, bronzer as "The Blush of Summer." Solid beauty reporting, but premature to the discovery of Marc Jacobs' Air Blush Duo in Night Fever and Hot Stuff. On behalf of ITG's editors, we apologize for any trend-related confusion.

Now, the receipts. The last time Cindy Bruna stopped by the office, blush wasn't even on her mind. But the model took to Air Blush—specifically, the Donna Summer-appropriate plum-hued side of the duo—almost immediately. Not only is the color payoff subtle enough for warm weather (a slight, noticeable flush) but the real summer story here is the texture: Air Blush is so finely milled, it glides on like, well, air. Feels as though you're not wearing makeup in the first place, which makes it the ideal pop of life for 97 degree weather. Hot stuff, indeed.

Cindy Bruna (Wilhelmina) photographed by Tom Newton.

And the lip of summer is cool, casual, and sorbet pink: Erika Linder shows us how it's done.