Blush

The Makeup

Why Do We Chase The Post-O Glow?

Unpacking the beauty industry's obsession with a just-had-sex aestheticRead more >

#ITGTopShelfie

The Art Advisor Pole Dancing Her Way To Self-Acceptance

On an easy graphic eyeliner look and everything you can do when you're not spending hours on a beauty routineRead more >

The Top Shelf

Athena Calderone, Interior Designer, Author, + Chef

"I want to be able to put my skincare and makeup on in five minutes, and what I really want is results. I’m 45, and I definitely don’t feel like I look my age."Read more >

#ITGTopShelfie

The Dancer Who Thinks False Lashes And Winged Liner Are Child's Play

Maddie Ziegler on mastering full glam in kindergarten and what it's like being the new face of Kate Spade Eau de ParfumRead more >

#ITGTopShelfie

The Euphoria Actor Who Always Has Three Foundation Shades In Her Makeup Bag

Sydney Sweeney on her quest to achieve the perfect makeup base: calm, clear skinRead more >

Beauty Challenge

The Low-Waste Beauty Routine

Package Free Shop's Lauren Singer shares 5 easy tips to make your daily routine a little more sustainableRead more >

#ITGTopShelfie

The Chef Who Gave Up Facial Cleanser

With sustainable options for cotton swabs, bath salts, and curl-friendly shampooRead more >

The Top Shelf

Jenna Lyons, Founder, Loveseen

The former J. Crew Creative Director on her new beauty venture and the $9 highlighter that looks good on everyoneRead more >

Beauty Legacy

On Wearing Makeup Just For Yourself

One author details the makeup routine she kept up during a blackout, in a pandemicRead more >

#ITGTopShelfie

The Instagram Makeup Artist Who Says Beauty Is Always Political

"I always heard makeup artists talking about ‘good daytime looks’ or ‘smoky eyes for a night out,’ and I was put off by that. Like, what is this day-to-night business and where does a rainbow glitter eye fall into that?"Read more >

#ITGTopShelfie

The Beauty Brand Founder Who Knows Where To Buy Kevyn Aucoin On The Cheap

"If you do your research and exercise patience, you’ll never pay full price for beauty products"Read more >

#ITGTopShelfie

The Glossier Data Analyst With A Biologique Acne Starter Kit

On missing a spontaneous scoop of pistachio ice cream and nail polish partiesRead more >

#ITGTopShelfie

The Small-Town Event Planner Whose Lipstick Never Feathers

On the liner that keeps everything in place and what life is like when you move from the big city to a real-life Stars HollowRead more >

ITG ♥s

Things We Finish: Fall 2019 Edition

The thing that got us through this fall? Moisturizers.Read more >