James Pecis' Version Of Glamour Hair

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Overdue congratulations are due to the hairstylist of our hearts, James Pecis. In October, he was named Oribe's newest global ambassador, meaning he'll never run out of Dry Texturizing Spray ever again. To celebrate, we hosted James, his first assistant Adlena, and model Tiana Tolstoi (who's got one of the best heads of hair we've seen in a while), to bang out a couple of hairstyles with his new arsenal of products. This was Tom's favorite look—below, he elaborates:

All I really want in this world is glamour. People like to call it '70s inspired, but if it's really good, it can be decadeless. Very Stéphane Marais, Inez & Vinoodh, Raquel Zimmermann styled as Jerry Hall...most would say this doesn't translate to the “everyday woman,” but I think anyone can wear anything if that attitude is there. And if it doesn't take a deathly amount of effort, what's the excuse then? Come at me.

Anyway, James is known for cool braids and “downtown' hair, so this was different. But if anyone is going to make having volume cool, it's James. He called it '70s cult hair, but to me it reads more like Biba-style mixed with something you could definitely wear to a holiday party at Marc Jacobs' house.

James started with clean hair (he washed Tiana's existing product out in the sink with a forthcoming Oribe clarifying shampoo mousse made with charcoal). From there, he prepped with Oribe Maximista Thickening Spray and blew it dry. Then he layered in some Dry Texturizing Spray and curled Tiana's whole head with a 32 mm Marcel iron (a standard curling iron with clamp works too, though—we asked). Once the curls set and cooled, he brushed the hair with a nylon and boar bristle brush to “aerate the hair,” meaning get that really great, fluffy texture. The motion is down and out, down and out, starting with the bottom waves and working your way to the crown. After the hair is dry, the whole shebang takes about 10 minutes. Big hair you can perfect even when running late? Thanks, James.

—Tom Newton

Tiana Tolstoi (Trump) photographed by the author. Makeup by Nina Park (The Wall Group).

Keep that '70s vibe going with Benjamin Puckey's take on the makeup looks of the decade. Or fast forward ten years to Danilo's '80s hair tutorial.