The Japanese Toy Poodle Movement That’s Revolutionizing Instagram

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@muraiyo
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@cocoima_diary

Dearest Japan, I just feel like you really get me and, look, the feeling's mutual. You're a big proponent of Cat Cafes. You are deeply and passionately obsessed with all things Kawaii. Trust me. I understand. You've been a constant source of inspiration for me and my label, Wren, ever since my very first visit to Tokyo back in 2001, and you don't disappoint with my latest discovery: the toy poodles in elaborate hairdos, costumes, and scenarios trend. You did it again, Japan. You did it again.

Who: @vickelottalily
Insta Style: Vicke demonstrates a woman's right to choose with a couple of looks she experimented with last month. The Pointy-Long-Hair [2] and then the trendier Happy-Ball-Head [3].

Who: @yukichibisama
Insta Style: Poco and Milky report on the biggest trends for Fall '14. Follow their lead with '60s-style tweed shift dresses [4] paired with mod turtlenecks [5] or polka dotted overalls [6].

Who: @yoshimi1220
Insta Style: Known as the Michelle Phan of Japan, apricot poodle, Ami, loves the sense of confidence and empowerment makeup gives her—she likes to have fun with wigs before a night out [7, 8]. But don't call her a goodie-goodie, she also has a spicy side [9].

Who: @muraiyo
Insta Style: Maron and his brother Fleur are known not only for their chic personal street style but also their athletic prowess and joie de vivre.

Who: @cocoima_diary
Insta Style: Sisters Cocotte and Imari are living every day to the fullest and looking good while doing it. Here they share their tips on summer entertaining. Don't forget the baguettes!

—Melissa Coker

Let’s Talk About It! JOIN IN
  • Jessica (What To Style)

    Aww they're so cute and funny! =)

  • http://www.thewefter.com/ Sarah Sá Couto

    Amazing, thanks.

    I'll follow anyone with poodles. To know a poodle is to be a lifelong devotee.

  • Haiku Jew

    Itty-bitty cute
    I'd like a pocket poodle
    our cat wouldn't concur.

    • coffeetoo

      haha love this!

      Haiku Jew - sometimes I click on ITG posts because, based on the topics, I hope to find your take on them :)

      • Haiku Jew

        Thanks for the kudos
        I like making people laugh
        and you made my day!

  • Turtle

    I'm taking an inspiration photo of the Happy-Ball-Head to my hairdresser STAT

  • http://www.fashionsnag.com/ Fashion Snag

    Poodles can do no wrong!

  • http://lifesmymuse.com/ Laura

    #18 is so adorable!

  • http://Medium.com/@hager_emma Emma Hager

    Now that Darcy the Flying Hedgehog has passed, we must celebrate the cycle of life by finding other cute animals to love.

    These poodles are interesting, but they will never be Darcy.

  • http://Medium.com/@hager_emma Emma Hager

    I feel bad for these dogs, quite frankly.

  • Lizzy

    Serious question, and I'm not trying to be rude or condescending. Why is this wrong? The dogs don't seem like they're being hurt at all, and they are clearly being taken care of by their owners.

    • Lolanr1

      I certainly agree that they're probably very well taken care of, and thank gawd for that, don't get me wrong. But why do they feel the need to make little people out of these dogs by dressing them up and subjecting them to 'our' idea of fun and pampering. They're NOT people, let dogs be dogs please, that - in my little opinion - is why they're so great: because they're DOGS and not humans. Let's celebrate doggydom in all it's furry glory and not bring them down to our level ;)

      • 5lita5

        SUPER cute! It speaks to me too! @Lolanr1: The personification of pets has gone on for SO long I imagine that no one really knows when it started BUT it seems to have caught on in very big way in Japan (remember when people were dyeing their pets to look like other animals?) to look at the dogs in the photos, they appear to be well maintained and actually pretty content. Perhaps (since they're dogs and THRIVE on attention) they enjoy this activity. I understand your perspective, but it seems like ALL dogs aren't the same (just like people) and perhaps there is some element of enjoyment in this for them. Let it go (let's all sing!!!) :)

    • Lolanr1

      (Having said this, I must add that I very much feel that that is what Cocoima_ima is doing: celebrating doggydom, and celebrating it well. Without putting them in little playsuits and dresses and what not, like some of the others. Just letting doggydome shine, in all it's cute furry glory. LOVE ;))

  • amaltee

    just sad - for the dogs and the people who feel the need to toyify them...

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