Gisele’s Jeans

Gisele Bundchen

Swedish denim entrepreneur turned photographer Johan Lindeberg shot his pal GISELE over an easy-breezy two hour period not for a billboard, not for the big bucks, but really, as it turns out, for the love of jeans. "She called me," he said. And it comes as no surprise: everyone from Daria Werbowy to Carolyn Murphy (who turned us on to the ultra-high-waisted, ankle-zippered Jeans 8 last summer) stockpile skinnies, straight-legs, and leggings at his SoHo boutique. We swung by this week to catch up with the Brazilian supermodel, whose derrière is front and center in a guerrilla campaign currently being plastered around lower Manhattan, and get her denim rules of attraction. 

What do you look for in jeans?

"I like when they make a nice shape on my booty. I like that. But they have to be very comfortable, as well. I need to be able to move in them, you know? They can’t be too stiff. I like tight but they have to be comfortable. I have to be free and flexible."

Denim shorts or denim pants?

"Both. I love shorts baggy, but really short. But, I also love pants… Jeans are pretty much all I wear. I’m not a dress person. I’m more of a tomboy."

High-waisted or low-waisted?

"It depends. Right now, I like high-waisted. It’s chic. For jean shorts, I like both high and low, it depends, but mainly higher. I’m going for high-waisted lately. It makes the legs look longer."

Black or blue?

"I have jeans in every color: black is always basic and it’s the easiest color to wear but I love white, too. And gray—I love gray."

Your own jeans, or your man's jeans?

"My husband’s would be impossible! They wouldn’t fit me. I do like baggy jeans for the summer. In the summer, you wear things that are easier on top… I like easy, simple shapes on top and then something looser on the bottom I think is cool.  In the winter, you’re already so bulky on top so it’s nice to have something tighter on the bottom."

Makeup or au natural?

"I really don’t wear makeup that much, unless I have to go somewhere. I feel that it’s better for my skin to breathe. Anything I do is very basic; I like RMS makeup. But I think the best thing to do is to find a really great natural sunblock."

Tan or no tan?

"I usually go on the beach from, like, 7 to 8:30 or 9 AM, then again from 4:30 to 6 PM. I never go in the sun ever, under any circumstances, between 9 AM and 3 PM. I just don’t. It’s too hot."

—as told to ITG

Gisele Bündchen photographed by Emily Weiss at BLK DNM in New York on May 22, 2013.

Let’s Talk About It! JOIN IN
  • Komal

    Gray jeans? I love gray jeans! I thought I was the only one, but clearly Gisele and I are jeanmates. Speaking of jeanmates - has anyone seen Model Files yet? Because it's kind of hilarious.

  • Vanessa Stumpf

    I would die if ITG did a Top Shelf with Gisele.

  • Alison

    Yeah high waisted jeans are great at making legs look longer - perfect for short legged types like Gisele.

  • Holly

    It's a crazy world we live in where Gisele is concerned about making her legs look longer. ;)

  • Julia

    I'd bet she misses some of the denin brands from Brasil. We definitelly make the best pairs for women with roundy/big bums & little waists

  • Anna Guseva

    I’m going for high-waisted lately. It makes the legs look longer."

    Seems like Gisele does not really need it

  • Heather P.

    There is no way I could wear my husband's jeans either. He's about 9 inches taller than me - there would be so much cuffing going on that it would just look stupid. Glad to hear that Gisele and I have that one weird thing in common - no man's jeans for us! ;-)

  • Joanna

    Gisele doesn't go in the sun between 9am-3pm?! That kind of blows my mind. Considering she's Brazilian, I figured she practically lives in the sun.

    • Amanda

      It's top shelf time

    • Guest

      No one who wants to preserve her skin and avoid melanoma goes into the sun between 9a.m. and 3 p.m. It's one of the first things any decent dermatologist will advise.

      • Danielle

        Skin cancer is the most common type of cancer here in Brasil. Any doctor recommends you to avoid sun between 9 am - 3 pm. It's common knowledge.

  • Every Bliss

    I loved reading this! Fabulous interview! I'm a huge fan of jeans too, though I prefer skinny jeans instead, but that's just me! :)

  • Aubrey Green

    She's really beautiful in a very understated way.

  • Lisa

    top shelf with Gisele please!!!!!!! It would be the ULTIMATE. xoxox

  • freudianslippers

    laughed at the sunscreen statement - i wonder if she is being careful to emphasize that after the backlash she got when she said sunscreen is poison, or whatever.

  • softy

    when i first saw gisele's face on the screen, i was ecstatic and thought it was going to be a top shelf! this was cruel.

  • Archana

    She has such a great personal style ! Love the pendant she is wearing, great shot !

  • ninamarie

    please do a top shelf with her :)

  • francesca

    she's fantastic and embodies here what fashion is all about (IMO): crafting your own style.

  • Lori Santos

    Top Shelf, please!

  • Lilly

    Can't have enough of Gisele and of RMS Beauty products.

  • misswix

    Garnier, BB CREAM SPF 20 I LOVE IT


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