Byredo Inflorescence

Byrdeo Inflorescence

Spring is in the air! No time like the present to dust out your closet and, while you're at it, change up your fragrance game. And if you're more of a traditionalist and follow the warm-for-winter, light-and-fresh-for-summer scent mantra, Byredo just released what could very well be your new eau: Inflorescence. Designed by Ben Gorham to capture “a wild garden” and the “beauty of its blossoms, just as they reach their dramatic peak,” the juice offers a flower-infused (rose petals, pink freesia, magnolia, lily of the valley, jasmine) experience, without the threat of a runny noise, itchy throat, or watery eyes. (FYI, an "inflorescence" is a grouping of flowers on a stem. Now you/we know.)

Photo by Elizabeth Brockway

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  • Katherine Dodds

    I tried this at Holt Renfrew last week, it's nice!

  • Josef Šlaich

    I just can't get enough of this fragrance. I say goodbye to winter. Hello spring!

  • Heather P.

    Sounds like the perfect scent for spring!

  • Tine/Inattendu

    Eat this, you damn winter!

  • sara rostrup

    I absolutey LOVE LOVE LOVE this scent! The best from Byredo ever <3 xxx sara

  • kneelbeforetigers

    Emily et al ITG staffers-- can you tell Ben at Byredo to up his juice a bit? His scents smell amazing as they go on, but are gone in a few hours. It's a bummer for those of us who can't carry around his unwieldy bottles everywhere... I can't re-up on the go!