The MTV Video Music Awards have seen a lot of memorable moments over the years: Kanye vs. Taylor Swift (and, then, the world), Madonna, Britney (and then Madonna x Britney), Lady Gaga’s meat dress, Beyoncé’s big announcement,* and so on. However, one press release that just landed in our inbox from MTV (in anticipation of the Thursday night broadcast) was more focused on swag than scandal. As in swag bags. And, gone, it seems, are the days of glamorous African safari vacations and diamond-encrusted trinkets (VH1 Fabulous Life Of, where are you when we need your announcer’s voice?. The official MTV 2012 VMAs Talent Gift Bags include:
-HotPockets (and something from Snoop Dogg/Lion called “Pocket Like It’s Hot,” which appears to be his latest music release on a free iPod)
-Netflix memberships for two
-personalized stationery from Invitation Consultants
-a Bombay Sapphire Gin bottle that's been repurposed as a drinking glass and necklace by Bottlehood
In terms of beauty products (which we all know are the best part of any goodie bag), the One Direction kids, Carly Rae Jepsen, and all the other VIPs will be going home with: a bottle of CK One, Eternal Lifestyles' Youth Rejuvenating Complex, CoverGirl Blast Flipstick Lip Color and Eye-Enhancers Shadow, Crabtree & Evelyn scented candles, Lacoste Eau de Lacoste L.12.12, Original & Mineral shampoo, conditioner, and hair masks, and of course, a Trojan "Party Pack" of condoms. Get your swag on, I guess?
*And a very happy birthday to you, B! Love, ITG.



























